Gene2drug

BioInformatics and our SDi division combine to form the leading research and advisory firm serving the life science, analytical instrument and diagnostic industries. Our expertise includes assessing the size and attractiveness of markets, optimizing product configurations and pricing, validating corporate acquisitions, measuring customers’ brand loyalty, and evaluating brand strength and positioning. Our multi-disciplinary team is comprised of industry veterans, market research experts, consultants and survey statisticians.

  • We offer custom research and consulting that helps you to understand your customers’ needs, preferences and expectations.
  • Our published reports deliver market data and analysis on cutting edge technologies.
  • Let the scientists who use your products inform your critical business decisions.
  • A bimonthly newsletter with the latest on analytical & life science instruments’ markets.

Client

Gene2drug

BioInformatics and our SDi division combine to form the leading research and advisory firm serving the life science, analytical instrument and diagnostic industries. Our expertise includes assessing the size and attractiveness of markets, optimizing product configurations and pricing, validating corporate acquisitions, measuring customers’ brand loyalty, and evaluating brand strength and positioning. Our multi-disciplinary team is comprised of industry veterans, market research experts, consultants and survey statisticians.

    • We are a full-service firm utilizing both “bottom-up” and “top down” research methodologies.
    • We leverage the world’s largest panel of scientific and clinical customers for both quantitative survey research and in-depth Thought Leader interviews.
    • We maintain and update our database of the financial performance of life science and analytical instrument companies and use proprietary algorithms to allocate revenues across dozens of product categories to create reliable models of market size, share, segmentation and growth.

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Our Task

  • WordPress Server setup on Amazon Cloud hosting for high scalability.
  • Fully responsive website, looks good on both Mobile and desktop.
  • Developed a faster, more efficient, and all-around improved website experience.
  • Developed customize plugins for their paid newsletter feature.
  • Customized the WordPress plugins according to custom requirements.
  • Integration with Paypal Payment Gateway.
  • Integration with Infusionsoft.
  • Integration with ecommerce platform woocommerce

Skills Involved